ABSTRACT
This research work examined the effects of entrepreneurial skill on product portfolio development of medium scale enterprise in Lagos. It is important for business owners (be it a small medium scale enterprises operator or large scale enterprise), who aspire for optimum success in their endeavour to take cognisance of the essential entrepreneurial skills which will aid the effective achievement of their organization goal and objective. The research design adopted for the study is survey research design. The main instrument used was self administered questionnaires. The data obtained from the questionnaires were analysed using mean, median mode and standard deviation. Two hypotheses were tested using Z-test at 0.05% level of significance. The analysis done reveal that there is significant relationship between entrepreneurship skills and product portfolio development. Also, co-operation between small medium scale entrepreneurs and research institutes, for exploitation of research findings of these institutes should be encouraged in order to achieve development in general was recommended.
TABLE OF CONTENT
Pages
Acknowledgement iv
Abstract v
Table of content vi
CHAPTER ONETitle page i
Certification ii
Dedication iii
INTRODUCTION
1.1 Background of the study 1
1.2 Statement of the problem 6
1.3 Objectives of the study 7
1.4 Research of the questions 7
1.5 Statements of research hypotheses 8
1.6 Significance of the study 8
1.7 Limitations of the study 9
1.8 Definition of terms 9
CHAPTER TWO
LITERATURE REVIEW
2.1 Introduction 11
2.2 Theoretical frame work 12
2.3 Conceptual framework 20
2.4 Extant literature review on the efficacy of
entrepreneurial skill on organization performance 28
2.5 Factors that predispose firms to ensure healthy
product portfolio 36
2.6 Hindrance to entrepreneurial skill development 55
CHAPTER THREE
RESEARCH METHODOLOGY
3.0 Introduction 61
3.1 Population of the study 62
3.2 Characteristics of population of the study 62
3.3 Sampling size/sampling techniques 62
3.4 Re statement of research questions 63
3.5 Re-statement of research hypotheses 63
3.6 Test of reliability/ test of validity 64
3.7 Research design 64
3.8 Data analysis tool 66
CHAPTER FOUR
DATA ANALYSES OF THE RESEARCH QUESTIONS AND HYPOTHESES
4.1 Introduction 67
4.2 Analysis of part 1 68
4.3 Analysis of responses to part two of the questionnaire 70
4.4 Data analysis and presentation of analysis hypotheses 87
4.5 Discussion of hypotheses 90
CHAPTER FIVE
SUMMARY OF FINDINGS, CONCLUSION AND RECOMMENDATIONS
5.1 Introduction 91
5.2 Summary of findings 91
5.3 Conclusion: 93
5.4 Recommendations 94
5.5 Limitation of the study 95
5.6 Suggestion for future research 95 Questionnaire 96
Bibliography 100
Chapter one
introduction
1.1 background of the study:
The success or failure, of any organization product offering(s), be it goods or services, depends immensely on the strategies and technologies used in developing, maintaining and sustaining such products or services in the target market. The extent to which these responsibilities/duties/tasks are successfully carried out is as a result of the unusual skills, experience and ability possessed by the owner (entrepreneur), of the said business organization; to effectively co-ordinate the human and material resources in that organization, in order to achieve the stated organisation objectives either to make profit or community service rendering.
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